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CONNECT. COMMUNICATE. COLLABORATE.

ONE DAY SALE 2021

Across the North Harbour Business Improvement District (BID)
4 December 2021

Day 2 of Aotearoa New Zealand’s new COVID-19 Protection Framework (traffic light system) was an auspicious occasion! As we began adjusting to life in a “red zone”, Auckland’s enthusiastic bargain-hunters made their way to North Harbour, eager to support their favourite local retailers.

Despite significant recent and ongoing challenges (for example: supply chain issues), nearly 30 BNH members opened their doors to welcome back shoppers. Some were ONE DAY SALE veterans, like Waitematā Honey, Tech Outlet, and Mr Vintage; others, such as Impex Distributors, were first-time participants.

Although border controls may have impacted visitor numbers, there was still a good buzz. Linen House opened at 8.00 am and estimated 80 customers in their first hour. Several business owners commented how great it felt to reconnect with customers after so long operating only online or via click & collect. ONE DAY SALE is Tea Total’s only annual sale, so, for them and many others, it was a pleasure to be able to enjoy some sort of normality. This view was clearly shared by shoppers too. There was friendly chat and laughter, along with excellent compliance of mask-wearing, scanning, and patiently observed social distancing.

If you weren’t able to grab a bargain on the day, remember there’s still time to get all your Christmas shopping done in North Harbour. Check out the ONE DAY SALE Shoppers’ Guide for some inspiration!

#shoplocal #buylocal #lovelocal

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Bernadette Robert

Bernadette Robert